Beauty bloggers are using lube as a primer as it apparently ‘makes your base flawless and fresh’.
The trend, which started out on TikTok, has been backed by one of the biggest influencers on the platform, Sean Anthony.
In a clip of himself mixing out the lube with his foundation, he said: “It makes it glide extra smooth. Makes your base flawless and fresh.”
The makeup guru then shared a follow-up video in which he showed off how his face looked after five hours.
Checking himself out in the camera, Anthony gushed: “I’ve had my makeup now for around five hours. And it’s still looking pretty good… Girl, she looks flawless.
“In conclusion, lube holds up really well throughout the day and it doesn’t ruin your makeup, so yeah.”
Zak Heath also tested it out by mixing it in with his primer. Afterwards, he gave the hack the thumbs up.
@seananthonyvReply to @kcraley518 She stayed well ##seananthony ##makeup ##viralmakeup ##makeupfyp ##beauty ##beautytutorial ##viralmakeup ##makeuptips♬ original sound – Sean Anthony
However, many people are still sceptical about the trend and believe it has to be ‘some kind of joke’.
One TikToker commented: “I find this very strange…”
Another added: “This has to be a joke… what?”
While others took to the comments and said that the trend made sense, as primers are essentially silicone-based products.
“Lube has silicone thus making makeup last,” one person said.
Pitching in, a second agreed, remarking: “Lube is silicone. Most primers are silicone-based.”
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