Walmart has removed an 'offensive' T-shirt from its stores after it went viral on social media.

TikTok

Walmart Removes ‘Offensive’ T-Shirt Featuring Hidden Swear Word

by

12:41 24 August 2023

Updated: 12:55 17 April 2025


Walmart has removed an ‘offensive’ T-shirt from its store.

Slogan T-shirts are a popular fashion choice, whether it’s a motivational quote or your favorite song lyrics, they can be a way to show off your personality.

However, one top is going viral for all the wrong reasons.

Walmart
Walmart has removed an ‘offensive’ T-shirt from its stores. Credit: Adobe Stock

A woman named Brianna has taken to TikTok, under the username @wh0l3h3art3dly, and called out one of the T-shirts in the kids’ section of Walmart.

She wrote in the caption of her video: “Frickin Walmart… strikes again… Walmart Canada on a child’s shirt… really?!?!”

Brianna showed a green T-shirt with a large ‘RE’ capitalized, with the words ‘Recycle,’ ‘Reuse,’ ‘Renew,’ and ‘Rethink.’

Although the top is meant to promote an eco-conscious attitude, people have noticed an unintentional message after looking closely.

The TikToker asked viewers: “Where is the hidden word in this?”

Walmart recycle T-shirt.
There is a hidden swear word on this Walmart T-shirt. Can you see it? Credit: @wh0l3h3art3dly/TikTok

People have taken to the comments and shared their thoughts on the T-shirt, with one viewer writing: “Yeah, someone needs to rethink the wording.”

Another added: “Someone didn’t proofread that well enough.”

“It took me a second, and then I audibly gasped lmao,” commented a third.

Others have taken to the comments and defended the supermarket, saying it’s an honest mistake.

One TikToker said: “In my opinion, I don’t think the people who made that shirt realize that they did it, so really it’s no one’s fault.”

Another agreed: “I think the design is flawed. However. I don’t think it was done with malicious intent.”

Hilariously, some TikTokers say the blunder has made them want the T-shirt even more.

One person wrote: “I want it just because of that.”

“Not me running to buy it RIGHT NOW,” joked a second.

@wh0l3h3art3dly

Frickin Walmart… strikes again… @Walmart Canada on a childs shirt… really?!?!

♬ This Is How We Do It – Montell Jordan

When you closely examine the top, the expletive is clear – the first letter of each word vertically, without ‘RE,’ spells out ‘c***.’

Brianna answered her own question by boldly uttering: “See you next Tuesday.”

Since the TikTok clip has gone viral, Walmart has announced that the T-shirt has been pulled from its stores.

A spokesperson for the retail giant told Newsweek: “This was not intentional, and the T-shirt has been removed.”

In a statement to The Independent, Walmart added: “The T-shirt has been removed, and for context, this item was only available in Canada.”

The infamous top is reportedly still available through other online retailers.

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